Our Story

Hi, I’m Claire, founder of Lovingly Green, this lovely online store devoted to selling eco-friendly and natural, body, beauty and wellness products from the best independent UK creators and producers. 

I’ve always been a lover of the natural environment. I studied Environmental Management at Uni and truly started to appreciate the beauty of the rural landscape I’d grown up in when returning from my city centre digs.

Fast forward a good few years to a mum of two working in health communications.

Over those years I continued to listen to, learn about and see the negative impact we're all having on the natural environment. This, as well as becoming a mum to two beautiful children, re-ignited my desire to put my energy into something I really believe in.

So when the opportunity came in 2021, I put everything into creating Lovingly Green. With the vision to promote and provide you with the opportunity to make easy body, beauty and wellness eco-swaps within your daily routines. 

The eco-friendly and natural products we sell are lovingly made and created by independent businesses from across the UK who share our values. So you can be sure that every purchase you make is a show of support and is going towards making a difference. 

Thank you for supporting my small business on its journey to championing products that are better for the planet and kinder to your body.